First there were coupons. Then there was Groupon. Now the Lodi Chamber of Commerce is stepping into the digital marketing game with a new smartphone app, Save Local Now.
“It’s no secret that more and more people are shopping via desktop, tablet, phone and through social media. We wanted to provide a real benefit for businesses that may not be social media savvy,” said Chamber president and CEO Pat Patrick. “A person on their cellphone can create a deal in just 60 seconds and reach thousands of people.”