To help get the most out of its shoestring budget, the Downtown Lodi Business Partnership is demanding more from its board of directors in 2011.
In anticipation of the City of Lodi reducing its annual funding to the non-profit agency, DLBP executive director Jaime Watts said she's hoping to make board members accountable for a variety of tasks at Monday's board of directors meeting. By having directors oversee certain tasks, Watts said the DLBP will have a better chance at serving Downtown business owners with limited resources.
The DLBP was established in 1998 to promote Downtown businesses and host events so Lodi can compete as a regional entertainment center. It organizes the Parade of Lights, the summer farmers' markets and the Shop Sunday campaign in addition to helping merchants promote events and specials.
Besides appointing a board member to watch over banner signs, flower pots and quarterly mixers, Watts said she also wants a specific director to reach out to new businesses.
Watts said it's common for new Downtown merchants to be unaware that they belong to the DLBP. She said she doesn't want the business owner's first experience with the non-profit to be receiving an annual fee. The annual assessments for the DLBP range from $60 for businesses to $600 for financial institutions.
The new board tasks and their respective member assignments are listed below:
- Quarterly membership mixers: Jennifer Nesbitt — Plans and promotes the quarterly mixers hosted by the DLBP. Also responsible for getting donations for door prizes, entertainment and appetizers.
- Banners: Dennis Bloom — Responsible for switching out seasonal banners and keeping an inventory of which have been vandalized or stolen. The volunteer also will be required to check and repair banners that could have been damaged by severe weather storms.
- Flower pots: Allan Levy — Responsible for developing and promoting a flower pot campaign to make sure business owners are maintaining the flower pots in front of their businesses.
- Available property audit: Gregg Lewis — Required to check storefronts on a regular basis to track any new vacancies or rentals. The volunteer will work with property managers to list the address for rent on the DLBP's official website, and give the property owner information about the DLBP so prospective lessees aren't surprised by their inclusion into the non-profit organization.
- DLBP awareness to members: Michael Warren — Responsible for new member packets and marketing material to businesses. Also required to promote DLBP programs to businesses and work to secure donations for promotions.
In addition to naming board members to task forces, the DLBP directors also selected a new president. Nancy Byer-Hauan, who was formerly vice president, was chosen by directors to be president. Erin Smith was selected to continue as board treasurer and Sam Rehmke will remain as the events and marketing committee chair.
Contact reporter Jordan Guinn at firstname.lastname@example.org.