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Natalie Hansen looks over her silver-baking kiln and other supplies for her new home-based business, Serendipity Silver, that allows people to make their own silver jewelry, Wednesday at her home in Lodi. (Brian Feulner/News-Sentinel)

Serendipity leads to custom jewelry business

By Marc Lutz
News-Sentinel Staff Writer
Thursday, December 4, 2008 6:42 AM PST

Call it Natalie Hansen's shining moment. The crafty Lodian wanted to find a way to be more artistic in her everyday life, and she did.

For two months now Hansen has been making custom silver jewelry such as necklaces, earrings and charm bracelets through her home-based business, Serendipity Silver.

As she was perusing an art magazine, Hansen's eyes landed on an advertisement for Lilly Ollo, a company that specializes in silver molding equipment.

Hansen works as an at-home travel agent for Stockton Travel, but had been wanting to get into more artistic endeavors. The idea of custom silver pieces struck her as a natural fit, and she invested in the equipment, including a pastel purple and green tabletop kiln.

Her artistic inclinations lend themselves easily to crafting the jewelry and helping others do the same.

Not only does Hansen create custom pieces for her clients, she also holds silver parties where the guests can make their own shiny pieces of wearable art.

For $35, a person can make anywhere from one to four items from a little lump of clay.


Hansen rolls out a sliver mold at her home in Lodi. When the "clay" is baked at 1,500 degrees, the organic filler will dissipate, leaving a 99-percent pure piece of jewelry. (Brian Feulner/News-Sentinel)

The process is simple: A seven-ounce piece of fine recyclable silver is bound with organic fillers, making it moldable. After being kneaded into a unique shape or stamped with a design, the silver "clay" is dried and then fired in a small kiln at 1,500 degrees. The filler bakes out, leaving a fine 99 percent pure silver piece.

Hansen admits that the parties she's held so far have run from three to five hours, just because of how addicting making the jewelry can be. Those who want to make more than one piece will pay the initial $35, and $23 for additional pieces. If a party's hostess has more than six people attending, her clay is free.

Even for those with little imagination, it's not hard to be unique and creative, since Hansen offers hundreds of different designs.

"It's totally geared to a novice," Hansen said. "They can make it any way they want."


After baking, the silver piece is then burnished and given an antique look. (Brian Feulner/News-Sentinel)

But for the person with no inkling of what they want, Hansen will create a piece for them, starting as low as $42.

On a recent trip to Sonora, Hansen stopped in a store called Piazza to do some shopping. The owner saw the necklace Hansen was wearing emblazoned with the letter "N." When Hansen told her that she made the necklace herself, the owner was thrilled. "She ordered 25 initial pieces from me," she said.

Since Hansen is continually creating and crafting new things — like Christmas ornaments — she is also coming up with new designs. A future keepsake she may create would be a baby's fingerprint or toe print with the silver jewelry. Since babies' prints are more pronounced than an adults, it makes taking impressions of them extremely easy.

"I just have to be making things," Hansen said about starting the business.

Call it serendipity that Hansen discovered Lilly Ollo. She does.

For more information on hosting a Serendipity Silver party, or to order custom silver jewelry, contact Hansen at 369-2211 or natalieh1225@yahoo.com.

Contact Business Editor Marc Lutz at marcl@lodinews.com.

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