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Lodi Mayor Joanne Mounce is seeking a second term on the Lodi City Council. (Jennifer M. Howell/News-Sentinel)

Mounce an 'activist on the inside'

Mayor seeking to serve second term on city council

By Chris Nichols
News-Sentinel Staff Writer
Friday, October 10, 2008 6:50 AM PDT

In the next four years, Mayor JoAnne Mounce hopes to finish a lot of business for the city of Lodi.

The activist-turned-politician is seeking a second term on the City Council, competing against four others for two council seats.

Her top priorities include steering the city to a completed General Plan, ensuring city promises are kept to Eastside residents and helping secure an acceptable greenbelt plan.

Getting the General Plan done — it is the city's longterm guide to growth — is even more important now, Mounce said, because of recent development proposals.

Reynolds Ranch, for example, asked and received approval last month from a split council to double the retail space at its planned shopping center off Harney Lane.

Mounce voted against the request, arguing developers should wait until the General Plan update is complete. The planning document is expected to be finished sometime next year, according to city officials. Plans for another shopping center, proposed by Sacramento developer Paul Petrovich, have also been presented to the council in private meetings by a Petrovich representative, according to council members.

That development would sit across from Reynolds Ranch, on the east side of Highway 99.

JoAnne Mounce

Age: 47.
Family: single.
Education: Accounting certificate from Lake Tahoe Community College, Associates Degree from San Joaquin Delta College.
Occupation: Small business owner, administrator for a Stockton accounting firm.
Experience:
• Administrator for Dougherty and Associates CPAs, Inc., in Stockton.
• Owner of JoAnne's Bookkeeping Service for 20 years.
Hobbies: gardening, volunteering.

Mounce says she's not opposed to such growth. She's adamant, however, about planning for it first.

"(Lodi's) always been a very compact, well-planned city. And why would that be? Because we've had good General Plans and we've stuck to them," Mounce said in an interview earlier this fall, pounding on a table with her index finger at House of Coffees.

While the 47-year-old Mounce represents all of Lodi, the Eastside is particularly close to her heart. She's the only current council member who lives there, having spent most of her life in the neighborhood.

That's won her the loyal following of Eastside residents and many rank-and-file city employees.

"She's the only who represents the people," said Lodi retiree Jack Flockhart, a Mounce supporter. "The (other council members), all they represent is big money."

Along with support, the mayor has received her share of criticism.

The Lodi Chamber of Commerce this month blasted her for not taking a more vocal and supportive stance on redevelopment.

Redevelopment is a powerful planning tool approved by the council this summer. Mounce voted against it, arguing the council should put it to a public vote.

City officials say redevelopment will help revitalize the Eastside. A greater share of the Eastside's property tax would be kept in city coffers to pay for improvement projects.

Mounce has been skeptical of whether it will truly deliver for Eastside residents.

In a written statement, the chamber explained why it chose not to endorse Mounce:

"The Redevelopment Agency is the ONLY saving solution seen for a troubled Eastside. Yet (Mounce) takes no personal position, leaving the economic needs of half the city to the opinion of many people who are motivated by unwarranted fear, misinformation and falsehoods."

Smart Lodi, a small group of opponents has petitioned to have redevelopment put on a future ballot. Their signatures are now being counted and validated by the San Joaquin County Registrar of Voters. The group believes redevelopment will plunge the city into massive debt.

The chamber also criticized Mounce for declining to say whether she favors the Wal-Mart Supercenter project or any of the specific General Plan update maps created by city consultants.

Mounce has said she wants to hear more debate on the topics before making a decision.

She said another priority during a second term will be ensuring money set aside for Eastside sewer and water pipe replacements is not diverted to other projects.

The mayor cited several specific accomplishments during her first four years, including the passage of the city's mobile vending ordinance, which requires vendors to register with the city, and leading the push for city code compliance officers to join the police department, giving "more teeth" to the officers' citations.

When it comes to establishing a greenbelt, Mounce has made clear her position: She'd like to see the AL-5 compromise plan move forward. That would allow limited development (one home for every five acres owned) for property owners in the greenbelt area.

Mounce has worked to bring property owners and city and county leaders together on the issue. She notes she'd like to see the city incorporate the AL-5 zoning in its General Plan update.

Asked whether she's still the same activist who showed up to city meetings clamoring for change, before becoming a politician, Mounce said she is.

"Do I still fight behind closed doors in the same manner as I used to (in open, public sessions)? Sure," the mayor said. "Has it toned down (in public)? No. I think it's just more respectful. ... Once you're elected, you're representing more than just an issue. You're representing an entire community."

She referred to herself as "an activist on the inside."

Contact reporter Chris Nichols at chrisn@lodinews.com.

Reader Feedback

Observer wrote on Oct 10, 2008 8:35 PM:

" I stand by my comment. I know both individuals personally and they are good people. "

papercut wrote on Oct 10, 2008 6:54 PM:

" nellie & realty, you make such a loving couple! "

edumacation wrote on Oct 10, 2008 6:27 PM:

" To Observer: Since when is Johnson an independent business person? Licensed Real estate Appraisers are at ground zero for government investigations both federal and state. If you were an appraiser and knew of wrong doing in your industry (look at the housing bubble --- crash--caused by overvalued houses) but didn't blow the whistle --- you are part of the problem. Which one is it? But there is another possibility. Independent businessmen have their own businesses. So check for a city or county business license, Board of equalization tax id, DBA fictitious firm name (Calif and county), California state appraisers license OREA, EIN number, EDD form DE-1, ED-8's all public records but where are they? I can't find anything for at least ten years. All the facts will come out sooner or later. I like independent businesses too, but with proper licenses. "

edumacation wrote on Oct 10, 2008 4:59 PM:

" To Dogs4You: Thank you for the reference. Although I am not one of the a "Good Ol Grlz", you are correct. Joanne Mounce is proudly not one of those GOG's. "

Observer wrote on Oct 10, 2008 3:37 PM:

" I will support both Mounce and Johnson because they have been independent business persons. I have not agreed with either of them all of the time but I do believe they have Lodi's best interests at heart. I do believe Joanne personally supports the Redevelopment issue because she knows the good it can do for the east side. Her issue was that it should be decided at the ballot box. (I disagree with her on that) "

LODI-LAW wrote on Oct 10, 2008 3:21 PM:

" She is the only one on the coucil without a hidden ajenda or personal gain issues. She is more budjet savy than the city managment, with her long history in accounting. Her goal is to see Lodi remain a good quality town, not over ran by big money developers and real estate greed. Vote Mounce if you care about Lodi's future. "

dogs4you wrote on Oct 10, 2008 3:07 PM:

" Reality as the cowboys say, shes all hat and no cattle. Sounds like some Prop. 8 cowboys to me, you know like a Midnight Cowboy. I think she`s smart enought to know, don`t spit into the wind, and has on many occations not gone with the crowd, for sure she`s not a gog, good `ol girl that is. "

reality wrote on Oct 10, 2008 2:10 PM:

" hey dogs what i mean is that she will pander to anybody she can. some times being a "leader" means that you have to get in front of the pack and not wait for the wind to blow before you make a decision! "

dogs4you wrote on Oct 10, 2008 1:34 PM:

" I have met JoAnne, a nice lady and I believe has nothing but good intentions for Lodi. And I don`t want to hear anything about what the road to hell is paved with. Instead of ripping her for her points of view, take the time and read her reasons. Don`t know what cowboys you have been talking to Reality, I find her a straight shooter. "

ZZ wrote on Oct 10, 2008 1:18 PM:

" I was happy to learn the Lodi Chamber of Commerce didn't support her, They are all out for the money they can get from redevelopment and not think of the people who are paying for it with the tag of Blight on their property title, Most of the homeowners in the Redevelopment Area work hard to keep their neighborhood clean, and the, "tool" the City calls code enforcement, are not doing the job they're hired for.
Mayor Mounce has worked very hard to help all of Lodi and is open minded to the people of Lodi and their needs. "

Lodian wrote on Oct 10, 2008 12:16 PM:

" Nice photo, Jennifer Howell. "

Lodian wrote on Oct 10, 2008 12:15 PM:

" coyboy? LOL! "

mp wrote on Oct 10, 2008 11:03 AM:

" T & C was a contruction worker before he retired. Jack Flockhart is a General Mills retiree. Sorry Nellie. I don't think T & C and Jack are one in the same. "

reality wrote on Oct 10, 2008 9:36 AM:

" the chamber comments say it all!she says she cant take a position on walmart - she has voted for it once! she voted against redevelopment but refuses to state her position now she says let the people vote. Super but what is her opinion on redevelopment. this chick is no leader. as the coyboys say she is all hat and no cattle "

Whoa Nellie! wrote on Oct 10, 2008 9:29 AM:

" After reading this article the first thing I thought was, "Did T&C just out himself with that quote?" "

edumacation wrote on Oct 10, 2008 9:17 AM:

" Oprah says: "You go Girl!" "

4AStrongLodi wrote on Oct 10, 2008 9:14 AM:

" She is bad for Lodi.

She won't support redevelopment, even if it's funded from outside the City.

She says she still doesn't know enough about the Super Wal-Mart to make a decision. What more is there to know? The whole City has decided which side they stand on.

She wants to incorporate the AL% into the General Plan, but the landowners do not want to be incorporated into the City of Lodi. They've been saying this for decades.

She clearly doesn't know how to direct this City. "

El Rushbo wrote on Oct 10, 2008 8:48 AM:

" McCain should dump Palin and make JoAnne Mounce his vice-presidential running mate!! "

Comments on this story are now closed.